Using Development Support Communication to Address Climate Change Challenges in Sindh
Download| Volume 5 Issue 2 2024 | |
|---|---|
| Author(s): |
Dastar Chandio
Mujeeb Rehman Abro (Corresponding Author)
Maria Isani
Inayatullah Bhatti
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| Abstract | The study investigates the role of Development Support Communication (DSC) used in the viewpoint of climacteric issues in Sindh Pakistan. Despite the increasing vulnerability of the region to climate related risk (e.g., floods, droughts, extreme temperatures), effective climate communication strategies are key to mitigation of negative impacts as well as fostering sustainable development. The study analyzes on how DSC can be deployed in the following aspects: (i) awareness raising; (ii) promotion of adaptive behaviors; and (iii) influence policy changes to improve resilience. Utilizing a range of qualitative and quantitative techniques, such as surveys, interviews, and content analysis, the study identifies significant barriers in communication practices and suggests ways to enhance outreach and engagement with local communities and stakeholders. |
| Keywords | Development support communication, climacteric issues, sustainable development, adaptive behaviors, communication barriers. |
| Year | 2024 |
| Volume | 5 |
| Issue | 2 |
| Type | Research paper, manuscript, article |
| Journal Name | Journal of Media & Communication (JMC) | Publisher Name | ILMA University | Jel Classification | - | DOI | -- | ISSN no (P, PRINT) | 2707-8906 | ISSN no (E, Electronic) | 2788-8304 | Country | Pakistan | City | Karachi | Institution Type | University | Discipline | Media, Advertising, Social Science, Multidisciplinary | Journal Type | Open Access | Manuscript Processing | Blind Peer Reviewed | Format | Paper Link | http://jmc.ilmauniversity.edu.pk/arc/Vol5/5.2/3.pdf | Page | 45-63 |