Article | Open Access | Published: 26 January 2026
Shaping Youth Cultural Identity: The Role of Social Media Affordances, Peer Interaction and Algorithmic Content Curation
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Tazeen Huma
Media Sciences Department, Iqra University, Karachi
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Taha Shabbir
Department of Computing and Media, Hamdard University, Karachi
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Perwaiz Ishtiaq
Art & Design Department, The Millennium Universal College, Karachi Campus
Abstract:
Keywords:
social media, youth, cultural identity, digital culture, identity construction, algorithms, peer interaction.
Publisher:
ILMA UNIVERSITY
Published:
26 January 2026
E-ISSN:
2788-8304
P-ISSN:
2707-8906
This is an open access article distributed under the terms of the Creative Commons Attribution CC BY 4.0 license, which permits any use, distribution, and reproduction of the work without further permission provided the original author(s) and source are credited.